A study by Food Safety Works

Consumers rely heavily on food labels to make informed decisions about the products they purchase and consume.

The Food Safety and Standard Regulations, 2011 requires all pre-packaged food items to comply with the labelling regulations in India. The primary role of food labels involves informing consumers about the characteristics of labelled foods and helping in selling the product. However, with an abundance of information and technical terms, interpreting food labels can be a daunting task. With this in mind, we conducted a survey to gain a better understanding of the level of food label awareness and understanding among Indian consumers.

Access the full report here.